As I Am Cleansing Pudding. Sulfate-Free Moisturizing Cleanser. Provides a Soothing Scalp Treatment As It Cleanses. Helps Support Healthy Hair Growth. A rich sulfate-free creamy moisturizing beauty bath for your hair! Contains a special blend of natural ingredients, including saw palmetto and phytosterols, that helps to eliminate DHT build-up from the scalp, and promote healthy hair growth from the follicular level. Cleanses hair of residue and product build-up. Moisturizes as it cleanses. Rids scalp of excess sebum, environmental impurities and shedding scalp debris. Provides a soothing scalp treatment. Helps promote a healthy environment for hair growth.